So every year I share with you guys some
products and brands that have teamed up with Breast Cancer Research
organizations. This year I’d like to do the same but I want to do it a little more objectively. So, in this blog post you'll find out what a breast cancer survivor really thinks about Breast Cancer Awareness month, be able to sponsor a breast cancer walker, get product recommendations of beauty products that are supporting the cause, and learn about a new website for newly diagnosed breast cancer patients. This time of year there’s
a lot of what is referred to as “pink-washing” going on and people forget the
real reason why October is BCA month. So before I share some products
with you I want to share a story with you
that I came across entitled, “Why
#Pinktober
consumerism makes this breast cancer survivor uneasy”.
What a Breast Cancer Survivor Really Feels October:
What a Breast Cancer Survivor Really Feels October:
In this article Emma Kellar
shares her feelings around the “Pink” craze that has become the month of
October from a breast cancer survivors
perspective; and I must say she makes some excellent points. Some food for
thought from Emma's article:
1.The
cost of breast cancer puts it into
healthcare's luxury market. Why does a mastectomy in the US cost a quarter of a
million dollars? Why does the drug Herceptin drug cost my friend in South
Africa $50 000-$60 000 for a year? That's a lot of pairs of Manolos.
Why is this disease unaffordable for so many women who get it?
2.Yes,Manolo
Blahnik
has designed a special pink shoe
– yours for $990 – in honor of the Breast Cancer Alliance. A massive 20%
(TWENTY PER CENT!) of the proceeds go to the BCA.
I dare you to buy a pair.
3.If
you are moved to give money to helping those with breast cancer this month, I'd
like to suggest you think about giving it directly to a reputable organization.
If 20% of pink purchases goes to help people with breast cancer, a bunch of
healthy people are doing very nicely with the other 80% from your good
intentions.
(TheGuardian.com 9/30/13)
So if you’re headed to the store and some
of these items are on your shopping list anyway, Fabulous! Make that purchase
that benefits you as well as someone in need. But if you're heading to the store and
thinking of making yourself feel better about spending $1,000 on a pair of
shoes because $200 of that goes to charity please reevaluate your priorities.
And if the products listed below are not
already on your shopping list then send a donation directly to a Breast Cancer
Research Foundation (I’ll leave some links at the end for you to donate
directly), as Kellar suggests. Or you can sponsor
someone that is participating in a
Breast Cancer Walk like my co-worker whose mother is celebrating her 12th year cancer free. If you’d like to
sponsor her please click here.
Beauty Products Supporting the Cause:
* Bottom Left, (L-R): CureDiva co-founders Dan Vigdor, Ester Gofer, Giuliana Rancic, and CureDiva co-founder Efrat Roman / Bottom Middle: Efrat Roman, Giuliana Rancic / Bottom Right: (L-R): Ester Gofer, Giuliana Rancic, Efrat Roman
Beauty Products Supporting the Cause:
Charity: donating 10% of sales to City of Hope organization
Charity: 10% of profits to breast cancer research
Charity: supporting Susan G. Koman
Charity: 100% of net profits to breast cancer research
Charity: 50% of proceeds go to the CEW’ Foundation’s
Cancer and Careers Program
CureDiva.com Website Launch with Guiliana Rancic:
Last week I had the opportunity to attend the launch of a new website called CureDiva.com. At the event co-founder, Efhrat Roman who is a breast cancer survivor, shared with the room what drove her to start the website. When she was first diagnosed she found it difficult to find certain products that she needed whether it was clothing or a grooming product amongst other things. Her body was going through changes and she now needed different items in her life and she found it hard to do so. CureDiva.com offers the information you need whether you have just been diagnosed, are in treatment, or if you are a breast cancer survivor like she is.
Divas can shop based on their needs whether their in surgery, radiotherapy, chemotherapy, etc. There's also a forum to connect to other women who are going throw the same thing you might be going through as well; but that's only the beginning. There are so many different avenues that this website has and if you or someone you love has been diagnosed I strongly suggest heading over to CureDiva.com for more information.
Donate directly to charity:
Resources:
Keller, E. (2013, September 30). Why pinktober consumerism makes this breast cancer survivor uneasy. Retrieved from http://www.theguardian.com/commentisfree/2013/sep/30/pinktober-consumerism-breast-cancer-awareness
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